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For the first time, ScienceBasedMedicine.org has reached a million page views in a month, thanks to a surge in social media buzz. We’ve come close before, but finally pushed comfortably past that major milestone earlier this week. As of today, SBM served 1,051,943 pages to 649,315 visitors in the last thirty days. These are mainstream-scale numbers: SBM is now competing effectively with many popular websites about not-so-science-based medicine.

Dr. Evil: “One MILLION visits.”

What articles are attracting so much attention? The traffic surge is powered by several popular recent posts, but mostly two of Dr. Gorski’s, about the Food Babe and John Oliver skewering Dr. Oz. Dr. Novella’s Food Fears post isn’t far behind. Other respectable slices of the traffic pie chart include Dr. Hall’s perpetually popular Isagenix post, and Scott Gavura’s coffee enema post — which also happen to be the two busiest SBM pages of all time, with Aspartame — Truth vs Fiction in third place.

graph of one million pageviews

SBM’s inaugural post was on January 1, 2008. Unfortunately, we have no traffic data until the middle of 2013. Since then, we’ve seen a doubling in average monthly traffic. It’s been a team effort, of course, but Facebook and Twitter have been huge factors in that steady growth. Bobby Hannum manages those accounts for us, and somehow manages to post and tweet for us almost every single day while going to medical school. If you haven’t already, please like and follow.

Next stop: a million views per week…

~ Paul Ingraham, Assistant Editor
(almost competing with this kind of traffic on my own website, www.PainScience.com, with skeptical articles about things like stretching, the biomechanical bogeymen, or fascia hype)

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  • Vancouver science journalist best known for publishing PainScience.com, which is "the SBM of pain and injury medicine." Although Paul grew up believing in anything, Carl Sagan turned him into a skeptic. Paul is also a programmer, a gamer, a science fiction fan, and chases Frisbees more than a Border Collie. Oh, and he was the assistant editor of ScienceBasedMedicine.org for a while (2009-2016).

Posted by Paul Ingraham

Vancouver science journalist best known for publishing PainScience.com, which is "the SBM of pain and injury medicine." Although Paul grew up believing in anything, Carl Sagan turned him into a skeptic. Paul is also a programmer, a gamer, a science fiction fan, and chases Frisbees more than a Border Collie. Oh, and he was the assistant editor of ScienceBasedMedicine.org for a while (2009-2016).